THE SOLAS APPROACH
Mastering the Art & Science of Growth
Knowing is Growing.
know yourself,
know your customers —
grow your business.
Working with Solas, you will explore the degree to which the foundation of your business strategy aligns with your goals and values.
Building a business is like building a house:
it needs a good plan.
First you lay the foundation - this is your brand.
Your story, what you stand for, your vision, your mission, the work and message you are here to convey.
Then you build the home - this is your website.
Where people come to find and learn about you and get a sense of your visual identity.
Then you invite people over for dinner - this is your content.
How you invite others to you can vary - from blogs, email newsletters, videos, social media, ads, etc. What does your invitation say about you?
// WHAT MAKES SOLAS DIFFERENT
My success with clients comes from a simple thing: the ability to always figure it out.
That doesn’t mean I always have the “right” answer upfront. It means I know how to ask the right questions, learn quickly, and move forward with clarity. I’m naturally curious, thorough, and highly adaptable. When I don’t know something, I’m humble enough to seek out the right expertise. I research. I test. I learn fast.
What I once dismissed as ordinary, I’ve come to recognize as my greatest strength in business. This ability to ask incisive questions and rapidly build understanding is what took me from a successful career in software sales to leading growth strategy for a startup software company, and eventually into building my own consulting practice full time.
Every project I undertake is unique. The goals shift. The constraints change. The tools vary. My job is to assess what’s in front of me and push intelligently to create momentum. Sometimes that means rapidly building landing pages and Google Ads campaigns. Other times it means stepping into a product management role, working through complex integrations alongside engineers.
I’m not attached to a single platform or methodology. I focus on the outcome. The product. The results.
The path towards achieving your growth is flexible. What matters is figuring out what works, and executing it well.
Meet your Growth Advisor
Justine Harrington
Founder, Solas Growth Consulting
Justine has helped hundreds of small businesses with digital marketing and business strategy over the past decade. Before becoming a full time growth strategist for entrepreneurs, she worked for top marketing technology companies like Hubspot, WordStream and Floorforce.
Book a free call with Justine.
The first session is free, schedule at the link here.